BCtA

BCtA

  • youtube
  • facebook
  • twitter
  • Select your language
  • close You must include atleast 3 characters!
  • Member Login
  • ABOUT BCtA
    • ABOUT BCtA
    • INCLUSIVE BUSINESS AND SDGS
    • OUR TEAM
    • OUR PARTNERS
    • BCtA TIMELINE
    • GET IN TOUCH
  • JOIN BCtA
  • OUR MEMBERS
  • NEWS & EVENTS
    • HIGHLIGHTS
    • NEWS
    • WEBINARS
    • EVENTS
    • ANNUAL FORUM 2019
    • ANNUAL FORUM 2020
  • RESOURCES
    • OUR INSIGHTS
    • REPORTS
    • CASE STUDIES
    • COVID-19 RESOURCES
    • MULTIMEDIA
  • IMPACT
    • IMPACT LAB
    • IMPACT CHAMPIONS
  • TOOLKITS
    • MATURITY JOURNEY
    • IMPACT LAB
    • MANAGEMENT PRACTICES
    • HUMAN RIGHTS AND IB
    • IB IN SUB-SAHARAN AFRICA
    • GENDER EQUALITY FOR BUSINESS
    • SME ACTION PLATFORM
    • SDG CORPORATE TRACKER COLOMBIA
  • BCtA ANNUAL FORUM
BCtA
  • Member Login
You must include atleast 3 characters!
  • ABOUT BCtA
    • ABOUT BCtA
    • INCLUSIVE BUSINESS AND SDGS
    • OUR TEAM
    • OUR PARTNERS
    • BCtA TIMELINE
    • GET IN TOUCH
  • JOIN BCtA
  • OUR MEMBERS
  • NEWS & EVENTS
    • HIGHLIGHTS
    • NEWS
    • WEBINARS
    • EVENTS
    • ANNUAL FORUM 2019
    • ANNUAL FORUM 2020
  • RESOURCES
    • OUR INSIGHTS
    • REPORTS
    • CASE STUDIES
    • COVID-19 RESOURCES
    • MULTIMEDIA
  • IMPACT
    • IMPACT LAB
    • IMPACT CHAMPIONS
  • TOOLKITS
    • MATURITY JOURNEY
    • IMPACT LAB
    • MANAGEMENT PRACTICES
    • HUMAN RIGHTS AND IB
    • IB IN SUB-SAHARAN AFRICA
    • GENDER EQUALITY FOR BUSINESS
    • SME ACTION PLATFORM
    • SDG CORPORATE TRACKER COLOMBIA
  • BCtA ANNUAL FORUM

Member Header

Pronaca

Business Call to Action >Members >Pronaca

Member Details Section

Pronaca Logo

Pronaca

BCtA Membership StatusActive

Streamlining the farm-to-buyer process to improve the livelihoods of Ecuador’s corn farmers

Sector
Agriculture, Food & Beverage
Region of Initiative
Latin America & Caribbean
SDG contribution
SDG 1: No poverty, SDG 2: Zero hunger, SDG 8: Decent work and economic growth, SDG 12: Responsible Consumption and production

Pronaca, a major producer of poultry and pork products, and the leading buyer of hard yellow corn in Ecuador, has joined the Business Call to Action (BCtA) with a commitment to engage 500 smallholder farmers in the company's corn value chain as well as increase their production 5 percent by the end of 2016.

Pronaca photo 4Historically from indigenous populations, generally poor and often with only a rudimentary education, Ecuador's farmers have been locked in a cycle of poverty. Intermediaries traditionally lend them money at extremely high interest rates and are lax in accurately weighing farm produce. In addition, the farmers receive little technical assistance or information about advanced farming and sustainable agriculture practices. As a result, yields are low, farmers do not receive a fair price for their harvests and they pay prohibitive rates to repay their loans.

To change the dynamic in Ecuador, Pronaca started by cutting out the middlemen and began buying directly from farmers. The company provides financial assistance to enable the purchase of certified seeds, fertilizers, and other agriculture supplies at affordable rates and delivers technical assistance to improve crop productivity, quality, and sustainability. Pronaca also guarantees the purchase of 100 percent of farmers harvests at prices fixed by the government.

Pronaca photo 1With this new process, Pronaca is looking to increase farmers corn productivity by 5 percent from 5.6 mt per hectare to 5.88 mt per hectare, by the end of 2016. It will engage 500 smallholder farmers in its corn value chain, training them on sustainable agricultural practices and equipment management, and providing access to financing. And it will expand their production options beyond corn by transferring the technical know-how needed to grow additional vegetables improving nutrition while increasing incomes.

3BL Press Release

Publications - Case Studies

Publications & Multimedia

Pronaca

Pronaca is one of Ecuador’s largest meat producers and the country’s leading buyer of hard yellow corn, which it uses to feed livestock.

Download:

BIMS Case Studies

Newsletter Subscription

loader image 

Social Share

Facebook LinkedIn Twitter 
Membership in Business Call to Action does not constitute endorsement by or partnership with its funding and programme partners, UNDP or any UN agency.
Logo of Swiss Agency for Development and Cooperation
Swedish International Development Cooperation Agency
Dutch Ministry of Foreign Affairs
United Nations Development Programme
Logo of IICPSD
ComplaintsCookie Policy
Copyright Business Call to Action 2017, All Rights Reserved.