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  • Member Login
You must include atleast 3 characters!
  • ABOUT BCtA
    • ABOUT BCtA
    • INCLUSIVE BUSINESS AND SDGS
    • OUR TEAM
    • OUR PARTNERS
    • BCtA TIMELINE
    • GET IN TOUCH
  • JOIN BCtA
  • OUR MEMBERS
  • NEWS & EVENTS
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    • MULTIMEDIA
  • IMPACT
    • IMPACT LAB
    • IMPACT CHAMPIONS
  • TOOLKITS
    • MATURITY JOURNEY
    • IMPACT LAB
    • MANAGEMENT PRACTICES
    • HUMAN RIGHTS AND IB
    • IB IN SUB-SAHARAN AFRICA
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    • SME ACTION PLATFORM
    • SDG CORPORATE TRACKER COLOMBIA
  • BCtA ANNUAL FORUM

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Aimcare

Business Call to Action >Members >Aimcare

Member Details Section

Aimcare

BCtA Membership StatusActive

Sector
Consumer Goods, Health
Region of Initiative
Africa
SDG contribution
SDG 1: No poverty, SDG 4: Quality education, SDG 6: Clean water and sanitation, SDG 8: Decent work and economic growth
Aimcare, a Nigerian social enterprise focusing in hygiene education, has joined Business Call to Action with a commitment to facilitate access to clean water and sanitation to 200,000 low-income Nigerians in rural areas through its WaterEase platform by 2024. In addition, it will educate 300,000 low-income rural Nigerians on hygiene, sanitation and waste management practices through its Extensive Health Education programs and provide 50,000 women with maternity/birth kits. In tandem, Aimcare will provide employment opportunities to 100 low-income female distributors. 

 
Approximately 122 million people in Nigeria still lack access to adequate sanitation. At the same time, the Nigerian hygiene and personal care market is experiencing rapid and dynamic growth, providing lucrative opportunities for beauty businesses from around the region and beyond. The market is currently worth an estimated US$3 billion, according to Euromonitor International. Sub-Saharan Africa currently accounts for 3 percent of global beauty products sales but that share is expected to grow at double the rate of the market.  

Capitalising on this, Aimcare designed its Aimcare Hygiene Kit, a well-assembled toilet utility pack designed to meet the style and comfort of users. It sells these packs to private boarding schools so parents no longer have to go through the stress of shopping for toiletries for their children returning to the dormitory. Using a cross-compensation model, profits made from these sales are used to promote Aimcare’s Extensive Hygiene Education programmes in low income rural communities. 

The Extensive Hygiene Education programmes include a range of products and activities, including health talking books that help women and children in rural communities to learn important health and hygiene topics in their local language, as well as maternal/birth kits to ensure safer delivery for mother & child in traditional birth attendant centres. The kit costs $4, hence relatively affordable for low income people.   

Additionally, Aimcare created an online WaterEase platform designed to connect rural communities, schools or health centres in need of clean water in Africa with International and local organizations and individuals willing to provide help. Aimcare collects special data and analysis surveys to identify communities without clean water to enlist them on the  platform. Funds from Aimcare will be channeled through WaterEase to address Water needs in underserved communities.  
 

Publications - Case Studies

Publications & Multimedia

Sanitizing the world through hygiene education

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External Article

Aimcare Services provides hygiene education and free products to prevent hygiene-related illnesses

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External Article

Aimcare - Being a Change Agent

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Publications - Publications

News

How UNDP’s BCtA private sector is helping fight COVID-19

26 Mar 2020 - The Business Call to Action (BCtA) continues to work with its member companies by providing guidelines on how to cope with the pandemic. We are working to better understand the bottlenecks companies are facing,...

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Improving child health in Nigeria through education,...

17 Jul 2019 -   Ensuring low income Nigerians, especially women and children, have access to water, sanitation and hygiene regardless of their location using advocacy, grassroots mobilization and technology  Abuja,...

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