Increasing internet literacy among low income communities of Turkey
Turk Telecom is the first Turkish firm to join the Business Call to Action (BCtA) with their commitment to broaden internet access and literacy training. Turkey's largest internet company pledged to expand internet access and educational opportunities to remote areas in Turkey by 2015.
Recognizing that economic barriers to technology can hinder the growth and development of all income groups and broaden the socioeconomic gap, TTNET is working hard to change the landscape.
Turk Telecom's pilot program Internet 4All initiative aims to support Turkey's development efforts by facilitating access to quality educational support and digital literacy training in more than 20 cities prioritized for economic development by the Turkish Ministry for Development. Its goal is to provide affordable access for new consumers (ensuring that they do not pay a premium for products) and to meet the complex growing telecommunication needs of one of the largest and emerging economies.
The Turk Telecom program will provide 30,000 households with access to an online education platform called Vitamin, which provides educational content targeted at primary and secondary school-going children in remote areas of Turkey. This value added service is provided directly to the household, creating access to a vast online library of dynamic interactive educational content and internet literacy trainings.
By encouraging more sustainable and expanded internet access, the company hopes to pioneer more affordable services and demonstrate the power of connectivity while simultaneously reducing the digital divide. By transforming the way important educational content is delivered, Turk Telecom also hopes to build capacity in communities. In addition, by 2015, TTNET commits to providing internet literacy training for more than 12,000 people.
Mert Basar, Turk Telecom interview at BCtA 2014 Forum.